In recent years, skincare has
become more than just a daily
routine for many people. It has
evolved into a form of self-care
and a way of treating oneself
after a long day.
However, with the rise of economic uncertainty
and limited budgets, people are finding creative
ways to indulge in self-care skincare while still
being mindful of their finances.
Using the world’s most insightful data we've
identified three high-impact insights into how
consumer behaviours in skincare are changing in 2023, each backed up by research from our data partners Global Web Index.