For over a decade, Fluid Branding has helped Melbourne Water to connect with its audiences and communicate its vision to enhance life and liveability across greater Melbourne and the surrounding region. In that time, Melbourne Water has entrusted us with over 100 projects ranging from simple internal communication templates to complex sign systems. Our services to Melbourne Water include design strategy, design, animation and illustration for print and digital projects.
Building better outcomes through:
- Brand Strategy
- Brand Guidelines
- Corporate Comms
- Reporting
- Campaigns
- Animation
- Infographics
- Illustration
- Environmental
- Signage
Melbourne Water
Making a Splash with School Kids
To support Melbourne Water’s Water Literacy program, Fluid Branding was briefed to develop new suite of collateral for teachers and school children including PowerPoint templates, Word templates, colouring in cards and worksheets. The resulting collateral is fun and interactive, which has encouraged kids to engage with the program and learn about water and the environment.
Melbourne Water
Building GreaterBrand Equity
To help to acknowledge Melbourne Water’s commitment to sustainability, Fluid has created a range of publications that acknowledge Melbourne Water’s commitment to diversity, inclusion and gender equality.
Melbourne Water
Taking a Strategic Approach to Sign Design
When BHP’s LGBTQ+ advocacy group approached Fluid to develop a new brand identity, the aim was to ensure it could be embraced by the entire group. Fluid developed a complete look and feel, animations, and merchandise – all within the corporate guideline. Jasper goes from strength to strength as the group continues to gain awareness and support across the organisation.
Melbourne Water
Fostering greater collaboration with customers
To increase partnership opportunities with its customers and the community, Melbourne Water developed the Liveable Communities, Liveable Waterways program.
Ongoing Strategic and Creative Partnerships
Fluid Branding partners with a diverse range of clients to deliver marketing, branding and design solutions that build better businesses.