With over 4 million Australians living with a disability, ensuring that corporate communications are accessible to all is not just a legal obligation but a crucial step toward inclusivity. At Fluid, we provide comprehensive accessibility compliance checking services to help businesses create content that is compliant with international accessibility standards while delivering inclusive, branded messages.
Our service goes beyond basic compliance, offering tailored solutions to meet the diverse needs of your audience. Whether it’s digital content, video, or printed communications, Fluid ensures your brand speaks to everyone, regardless of ability.
Accessibility Expertise and Consultation
Fluid’s trained accessibility specialists offer expert consultation and guidance throughout the content creation process, from initial concept to final delivery. We work with your team to ensure that all communications are accessible, and meet key standards such as the Web Content Accessibility Guidelines (WCAG). Our accessibility approach also integrates Federal and State Government guidelines, ensuring full compliance with Australian legal requirements.
We provide support across a wide range of communications, ensuring accessibility in:
- Website and digital content design
- Printed materials for audiences with visual impairments
- Video content, including captioning and audio description
For brands looking to create truly inclusive communication strategies, we offer comprehensive auditing and iterative user testing to ensure every touchpoint meets accessibility standards.
Multi-Faceted Accessibility Approach
At Fluid, we use a multi-stage, multi-tool approach to ensure accessibility compliance across all media formats:
- WCAG Compliance: Our services are grounded in the Web Content Accessibility Guidelines (WCAG), which provide internationally recognized standards for making web content accessible to people with disabilities. We help clients ensure that their websites are designed and maintained according to these guidelines, addressing everything from screen reader compatibility to color contrast.
- Federal and State Guidelines: We ensure all corporate communications meet Australian government accessibility regulations, both at the Federal and State level, so that your business is fully compliant with local requirements.
- Vision Australia: For printed materials, we work with standards provided by Vision Australia, a leading authority on creating accessible print for individuals with visual impairments. This ensures that your printed communications, from brochures to corporate reports, are inclusive.
Accessibility Tools We Utilise
We incorporate several specialised tools into our accessibility compliance process to ensure accuracy and compliance early in the design process:
- Stark (Figma Plugin): This tool allows us to test accessibility directly within the Figma design interface. It helps identify potential issues, such as insufficient colour contrast, early on, so that they can be corrected before the implementation stage.
- Userway (Web Accessibility Widget): We implement Userway widgets to provide accessibility features on digital platforms, such as screen readers and keyboard navigation, giving users greater control over how they interact with content.
- SRT: SRT files are common files that make it easy to add captions and subtitles to your videos. Fluid can create SRT caption files for any video content ensuring that your content reaches every possible web user.
Inclusive Design Approach
Accessibility is more than just a checkbox—it’s about building products and experiences that are inclusive by design. Our process begins with understanding the user journey and incorporating inclusive design principles to ensure that all users, regardless of ability, can easily access and interact with your brand.
We incorporate user testing and iteration into our approach, allowing real users with diverse needs to interact with your content and provide feedback. This testing process ensures that accessibility solutions are practical and user-centric, allowing for continuous improvement.
Ongoing Accessibility Support
Fluid’s accessibility compliance service doesn’t end once your content is live. We provide ongoing support to monitor and maintain accessibility standards across all communications. As your business grows and your communication needs evolve, we ensure that your brand remains inclusive and accessible to all.
By using a combination of human expertise and machine-assisted tools, Fluid ensures that your brand is not only compliant with accessibility standards but also delivers content that is clear, engaging, and accessible to every audience. Let us help you make your communications inclusive and compliant, ensuring that your message reaches everyone.